Gender Reveal - Cakes!!

I thought it was pretty funny that coming off my last blog, what was on Good Morning America this morning? None other than baby gender reveal cakes! Cakes have always been an important part of celebrating life's big events. Wedding cakes, First Communion cakes, birthday cakes - what better (or sweeter) way to showcase someone's special moment.  Now, with the party planning industry becoming a billion dollar factor in today's economy, people are thinking of more and more creative elements to incorporate into their parties.  Cue the gender reveal cakes. Here's how it works: The expectant couple asks the doctor to write the gender of their baby on a card and seal it in an envelope. The couple then brings the envelope to the baker.  Then, the baker creates a cake that is gender neutral and festive on the outside - but either pink or blue tinted icing on the inside. The couple (who do not know the baby's gender) cuts the cake, presumably at a party with their friends and family, and the big announcement is that much sweeter.  The link to a previous article ABC did on this new trend is http://abcnews.go.com/Health/wireStory?id=11490457 . Thoughts?